How companies use artificial intelligence
AI systems are getting demanded today among nearly every existing company. Artificial intelligence gives firms a lot of benefits which help to attract more visitors or clients, get ahead of rivals and reduce the amount of staff as well as the spend on their salary.
How companies use artificial intelligence
- Firstly, companies use AI systems for messaging and answering the clients’ questions. For much of the time, the AI will be able to satisfy the demand but in situations where it cannot do this, bot will resend consumers to a support group. Using this type of work helps the company to save its money and time of workers from doing a useless job.
- Secondly, using AI helps the company to cope with enormous amounts of information. Now companies don’t need to collect as much as possible information about their customers, arrange it manually and make decisions in commercials and offers suitable for them. Artificial intelligence can analyze huge amounts of information and transform it into understandable and clear reports. This makes accessing and understanding tips about their customers quicker and easier for firms and allow to redirect freed time on doing something useful for company development and products improvement
- Finally, companies use artificial intelligence for increasing their sales by personalising commercials, offers and discounts for every consumer. Due to AI, companies can analyze user behavior on the Internet to form personal recommendations that motivate customers to buy products or services. Researchers affirm that now almost everybody hopes to see commercials or discounts created according to their preferences on websites or in email letters.
How the largest companies use artificial intelligence
The number of companies engaged in artificial intelligence in the world is growing rapidly – the share of AI start-ups grew five times from 2015 to 2018 and amounted to 3465 (1393 of which were created in the USA).
- Google – in the health.google project, AI helps people by diagnosing the state of health, helping to navigate to the nearest hospital, reminds of the time of taking medications, assesses the progress in fitness
- Apple – The latest iPhones have more improved cameras and faster operating systems. They also have tools created specifically for processing AI to help it understand the world around. As a result, iPhone users can change the depth of focus in the photo after the photos are taken, or unlock the phone in no time using FaceID.
- Microsoft – Founded in 2016, Microsoft Research and AI has grown to 8,000 employees in just a year. In addition to voice assistant Cortana, the company has developed medical tools for diagnosing and predicting diseases (it is the company’s most famous AI-powered product), and is partnering with Baidu to create a platform for self-driving cars.
This is the era of personalized and improved customer service. To achieve success in their business, companies must rely on the newest technologies, AI and big data. By using the right equipment, you can make your company more productive and efficient.
Keywords: Artificial Intelligence, AI systems, chatbot, customer service, website.