Working in Concert: Pandora’s perfect balance

Working in Concert: Pandora’s perfect balance – With more than 200 million registered listeners, more than a billion hours of music streamed every month, and more than 30 billion thumb ratings since launch, to say Pandora has an enormous amount of data would be an understatement. The popular personalized radio service was built on musicological data from The Music Genome Project and data plays an instrumental role today in determining what music plays and when on each individual listener’s stations. In this session, Pandora’s Chief Scientist will share how his team of music analysts, curators, engineers and data scientists all work in concert to figure out the perfect balance of familiarity, discovery, repetition and relevance for every individual listener. He will discuss how Pandora is equal parts man and machine, Pandora’s algorithmic approach, how to make sense of massive data sets, where the challenges are and how all of this ultimately impacts the future of music.

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